MyItura offers an AI-driven digital health and financing platform designed to enhance healthcare accessibility in Africa by connecting patients, healthcare providers, and financiers. The platform provides patients with instant health loans, referred to as Mediloans, to cover medical expenses, while clinics and pharmacies can access data-driven credit to expand their services. By merging electronic health records, telemedicine, and financial services, MyItura aims to enhance continuity of care, decrease out-of-pocket costs, and bolster the sustainability of local healthcare providers. By 2026, MyItura plans to expand access to affordable healthcare financing by providing a minimum of 20,000 Mediloans to patients and 1,000 working capital loans to clinics. The company also aims to digitize healthcare delivery by integrating 500 healthcare providers into its interoperable electronic health record and telemedicine platform by mid-2026. Additionally, MyItura strives to reduce patients' out-of-pocket spending by 30% through digital financing and embedded microinsurance solutions, and to strengthen data interoperability and trust by integrating with three national health or fintech systems, achieving full NDPR/GDPR compliance by 2026. The target population includes health professionals, healthcare structures, and the general population.